Benetton: The other colours - The Economist

Benetton: The other colours

Benetton: The other colours - The Economist
Benetton: The other colours
Published Sep 11, 2004
849 words — Published Sep 11, 2004
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About This Report

Brief Excerpt:

Diversifying from fashion into motorways and restaurants has paid off for the Benetton family ALMOST 50 years ago Luciano Benetton came up with an idea that took the world of fashion by storm. His bright, casual sweaters would be dyed...

Geography / Regions
Italy, World
Consumer goods
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The Economist—The Economist Intelligence Unit, a division of London's Economist Group, is the most respected provider of country analysis for governments, multi-national corporations and financial institutions around the world. Through our network of over 500 international contributor economists, we establish independent macro-economic outlooks and detailed reports on the political and commercial environments for over 200 countries around the world.

About the Author

Cite this Report

The Economist. "Benetton: The other colours" Sep 11, 2004. Alacra Store. May 22, 2018. <>
The Economist. (). Benetton: The other colours Sep 11, 2004. New York, NY: Alacra Store. Retrieved May 22, 2018 from <>
US$ 9.00
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